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A splash page is a website’s introduction to visitors. It can also be used as an introduction for a topic, such as in the case of a blog. A splash page can be used to display text and images related to the content on your blog. It’s best to use something that engages and motivates people to take the next step and visit your actual blog. You can also use a splash page to advertise your products or services outside of your site. Splash pages are great because they can provide you with more traffic, but they’re not always necessary. Here are some tips for what to include when building a splash page.
What are the benefits of not having a splash page?
The benefits of having a splash page are that it makes your website seem more professional and will likely generate more visits. The benefits of not having a splash page are that you can go straight to the landing page with no distractions, which can help increase conversion rates.
What should you do if you have a website with no splash pages?
In this article, we’ll dig deep into the benefits of having a splash page. From why splash pages are beneficial to your business’s growth, to what you should do if you have a website with no splash pages, read on to learn more!
If you’ve ever seen one of those websites with just a splash page at the top, then you know that they’re pretty common. But why is that? And what are the benefits of having one?
Splash pages are so popular because they provide a clean first impression for visitors and can be used by businesses to establish their brand identity. They also give users an opportunity to discover more about your business without having to scroll through tons of content. This can increase engagement and improve conversion rates.
But if you don’t have a splash page, what do you do? Well, it’s not easy building up trust with new customers or getting them to stay engaged with your content after seeing just a few sentences on your homepage. So for those who don’t have an established brand or want to establish trust with new customers in an effortless way, having a splash page is important.
How should you convince your client they don’t need a splash page?
The benefits of having a splash page are plentiful. First, a splash page can be set up to catch the eye of people looking for just that type of information. In addition, a website with a splash page is more likely to rank higher on search engines because they’re easy to find on search results pages. Furthermore, it’s easier and less expensive to maintain than many other types of websites.
So why not have one?
Well, there are also risks involved in having a splash page. A splash page may cause your business’ website to become too complex and difficult for visitors to navigate through. There is also the risk that it may cause low-quality content which will lead away from conversion goals.
Last Updated on January 11, 2022
Aires Loutsaris is a content marketing specialist working with some of the world’s biggest VC funded startups and eCommerce companies. He has 15 years of experience in organic search optimisation and content writing with over 2500 students enrolled in his Udemy SEO course. An ex-head of two award-winning agencies, he has lectured at the University of the Arts, London College of Fashion on content marketing and has consulted for all three of the Universities he studied at: The Open University, The University of Hull and Kings College University of London. Feel free to connect with Aires on LinkedIn or Facebook.